Hello Kitty and Doraemon Join Forces…Temporarily, at Least
In an effort to put Hello Kitty’s face on even more things, the brand is now involved in a collaboration effort with “Doraemon,” another famous Japanese cultural icon.
Come to think of it, it might be nice to see this kind of collaboration more often. What brands would you really like to see on merchandise together?
In any case, prepare for Kawaii Trouble, and make it Double.
…I’m sorry, I got a little carried away there. (For those that didn’t get the Team Rocket reference, I apologize).
Anyways, read more info below!
Two of Japan’s largest pop culture properties, Sanrio’s Hello Kitty and Fujio Fujiko’s Doraemon, are collaborating to create new lines of cross-over character goods. The cross-over promotion will feature some 320 different kinds of character goods sub-licensed to 50 companies.
Head on over to the original article to read even more!